TORONTO, ON – Canadian Club is pleased to announce the launch of the C.C. & Ginger Ale Mixed & Ready RTD, expertly pre-mixed cans that offer a great tasting and refreshing cocktail readily available for the next great summer adventure. Showcasing newly designed packaging and new refreshing formula, Canadian Club & Ginger Ale Mixed & Ready RTD is now available in local liquor stores in 355 mL six-packs in Western Canada and 473 mL cans in Eastern Canada.
Produced with 30% less sugar at a ABV of 5%, Canadian Club & Ginger Ale Mixed & Ready RTD pairs perfectly with barbeque season with its honeyed notes of grain and the spice of Canadian Club whisky, blended smoothly with the sweet, candied notes of ginger ale. This RTD is now available in a sleek, tall can in some provinces featuring newly designed graphics and the iconic Canadian Club logo.
Ready-to-drink beverages continue to be in high demand with consumers looking for delicious and convenient alternatives to beer-drinking occasions. Over the last year, the ready-to-drink category has grown 13 per cent in Ontario with spirit-based drinks leading the way at 14.9 per cent (Source: Aperity ACD P3 2022).
“Your new cold one has been upgraded,” says Canadian Club Brand Ambassador Tish Harcus. “The C.C. & Ginger Ale Mixed & Ready RTD is refreshing, bubbly, and strikes the perfect balance of refined whisky and ginger ale.”
“C.C. & Ginger Ale Mixed & Ready RTD disrupts the mentality that beer is the only refreshing, ready-to-drink beverage available during hot Canadian summers,” says Senior Brand Manager Deepti Gurkar. “We know our consumers have busy social calendars this season and are looking for a convenient way to enjoy their favourite whisky. Now, consumers can enjoy this refreshing mixed drink while taking part in upcoming summer traditions.”
Tasting Notes:
Aroma: Golden amber colour; subtle aromas of ginger
Palate: Sweet rye with notes of grain and spicy wood; sweet with foamy carbonation, well balanced, flavours of preserved ginger, subtle notes of rye and spice
Finish: A ginger ale like finish
Canadian Club & Ginger Ale Mixed & Ready RTD is now available on shelves across Canada at a suggested retail price of $3.00 / 473 ml.
Canadian Club is an iconic brand that has propelled the Canadian whisky category to fame around the world for almost 160 years. Canadian Club’s success and longevity can be attributed not only to the brand’s renowned history, but also to the quality of the product inside its bottles. We have always prided ourselves on making a superior whisky accessible to everyone who wished to enjoy it. This is what has allowed our award-winning whisky* to endure the test of time, throughout history and changing trends and tastes. Today, Canadian Club continues to be the choice of savvy drinkers who are looking for a classic cocktail, or simply a great tasting whisky served neat.
ABOUT BEAM SUNTORY INC.
As the world’s third largest premium spirits company, Beam Suntory is Crafting the Spirits Brands that Stir the World. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands and Suntory whisky Kakubin, as well as world renowned premium brands including Knob Creek bourbon, Yamazaki, Hakushu and Hibiki Japanese whiskies, Teacher’s, Laphroaig, and Bowmore Scotch whiskies, Canadian Club whisky, Courvoisier cognac, Sauza tequila, Pinnacle vodka and Midori liqueur.
Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and commitment to Growing for Good. Headquartered in Deerfield, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com
- Canadian Club 1858:
- Canadian Whisky Awards: BRONZE
- International Wine and Spirits Competition: BRONZE (86 pts.)
- International Spirits Challenge: GOLD
- SIP Awards: Gold and Consumers Choice Award
- Canadian Club Classic 12YR
- World Whiskies Awards: Best 12 YRs and Under Canadian Blended
- Canadian Whisky Awards: SILVER
- International Wine and Spirits Competition: SILVER (92 pts.)
- International Spirits Challenge: GOLD
- SIP Awards: PLATINUM and Consumers Choice Award
- Canadian Club 100% Rye
- Canadian Whisky Awards: GOLD and Whisky Value of the Year
- International Wine and Spirits Competition: SILVER (90 pts.)
- International Spirits Challenge: SILVER
- SIP Awards: PLATINUM and Consumers Choice Award
- Canadian Club 44YR
- World Whiskies Awards: Best 21 YRs and Over Canadian Blended, Presentation SILVER, Bottle and Label Design BRONZE
- Canadian Whisky Awards: GOLD
- International Wine and Spirits Competition: SILVER (94 pts.)
- International Spirits Challenge: SILVER
- SIP Awards: PLATINUM and Consumers Choice Award
